AEJMC Newspaper & Online News Division The academic-professional "chasm"

SkyeDent at aol.com SkyeDent at aol.com
Sun Jun 24 18:16:34 CDT 2012


Hello,
 
I was a pure journalist for almost a decade.  Then I  worked in 
entertainment as a TV writer.  Then, in 05, I went back to  school to obtain my MFA so 
that I could teach journalism and screenwriting on  the higher education 
level.
 
During both my professional career and my academic career, no  one from 
AEJMC ever reached out to me.  Some of the tenured mass comm  professors I met 
even belittled me because I had worked professionally in  the field of 
journalism.  I sought out AEJMC on my own.
 
I'm not sure you should berate professional journalists  for not reading 
academic publications unless it can be proven that you've  reached out to all 
of us.  I've been to BEA conferences, NATPE conferences,  National 
Association of Black Journalists conferences.  Not a word from  AEJMC.
 
In addition, just because we are talking about the same  subject does not 
mean that we are talking the same language.  Academicians  write in a style 
that is so unlike the style of professional journalists.   I mean, you would 
not go to Spain and berate them because they did not speak  English.  
 
For example, AEJMC splits professors up into a myriad of  categories.  In 
journalism, we're just all journalists.  If you cover  politics, you can 
still cover crime.  And you can go from being a White  House correspondent to a 
public relations expert with the same skills.  
 
One can dish professional journalists as much as one  wants.  But, in the 
short time in which new media, piracy, and the internet  have caused the 
death knell of many fine journalism institutions, the cry by  students for 
journalism education is dwindling also.
 
We can stand together or we can fall together.
 
Skye
 
 
In a message dated 6/24/2012 7:00:02 P.M. Eastern Daylight Time,  
john.hartman at dacor.net writes:

If it is mission-sensitive, relevant and accessible,  journalists and 
journalism professors will read it. Ted and Dane's thoughts  were both 
mission-sensitive and relevant and should be widely read. Most  of what journalism 
professors write about the profession of journalism is  neither 
mission-sensitive nor relevant. That has been a constant for the  three-plus decades I have 
been paying attention. Gerald Stone created  Newspaper Research Journal to 
provide practical research, but most of his  initiative has been lost over 
the years. I say keep trying to bridge the gap,  but in today's environment 
where the once mighty Newhouse organization is  going out of the daily 
newspaper business and into the tri-weekly advertising  distribution business, I 
would not hold out much hope of a breakthrough.  Nonethess, I and we should 
keep trying.
-- John K. Hartman, professor of journalism, Central  Michigan University

----- Original Message ----- 
From:  _Dr. Dane S. Claussen_ (mailto:dsclaussen at hotmail.com)  
To: _Edward C. Pease_ (mailto:ted.pease at usu.edu)  ; _news-list at aejmc.net_ 
(mailto:news-list at aejmc.net)  
Sent: Saturday, June 23, 2012 7:10  PM
Subject: Re: AEJMC Newspaper &  Online News Division The 
academic-professional "chasm"


Plenty to respond to in Ceppos's essay, both pro and  con, but for the 
moment I'll say only that readership of J&MC scholarly  journals is a two-way 
street.  Journals could publish more practical  research and be more readable 
for people who don't have Ph.D.s, but  professional journalists aren't 
exactly clamoring for professional  development, whatever they might claim in 
surveys.  Only 10% of U.S.  journalists bother to belong to SPJ; fewer than 
that read AJR or CJR; only  10-15% of U.S. journalists read the paper or 
electronic version of The New  York Times; obviously a very low percentage read 
books of journalism  criticism/recommendations by people such as Fuller, 
Fallows,  Kovach/Rosenstiel, Rosen, etc.; most beat reporters seem only 
semi-serious,  not really serious, about developing expertise on their beat (with 
sports  being the exception that proves the rule, and the rule is quite painful 
when  to comes to, say, business/economics reporting). Good luck in getting 
U.S.  journalists to read Journalism & Mass Communication Quarterly  
regardless of how fine the writing is, how practical the research is, or how  low 
the subscription price is.  


As for JMC academics not reading  scholarly research, there certainly is a 
high percentage of them who don't  want to and/or don't need to do research 
(they already have tenure, or they  teach at an institution where research 
is not necessary to get tenure, or  they are on a non-research tenure track, 
or not on tenure track). I've seen  professors retire from research 
universities, and how that process  physically goes can tell you a lot, especially a 
visible layer of dust on  journals sitting in an open box in the hallway.



Dane S.  Claussen, Ph.D., M.B.A.
Editor (3/2006-9/2012), Journalism & Mass  Communication Educator,
Association for Education in Journalism and  Mass Communication (AEJMC);
and
Head (2011-12), Media Management &  Economics Division, AEJMC




 
____________________________________
From: ted.pease at usu.edu
To: News-list at aejmc.net
Date: Sat, 23 Jun 2012  14:32:54 +0000
Subject: AEJMC Newspaper & Online News Division The  academic-professional 
"chasm"

All: Jerry Ceppos (re)opened this can  of worms.  
 
_Opinion: The same old song about journalism’s  academic-professional 
disconnect_ (http://hardnewscafe.usu.edu/?p=8031) 
June 21st, 2012 Posted in _Opinion_ (http://hardnewscafe.usu.edu/?cat=1)  
_| Edit_ 
(https://hardnewscafe.usu.edu/wp-admin/post.php?post=8031&action=edit)  | By _Ted  Pease_ (mailto:ted.pease at usu.edu) 
Jerry Ceppos, the new dean of the Manship School  of Mass Communication at 
LSU and a former newspaper editor, writes somewhat  grimly this week about “
_How Journalism Professionals and Educators Can Close the  Chasm_ 
(http://uiswcmsweb.prod.lsu.edu/manship/MassComm/AbouttheSchool/ReportsandPublications/
item49390.html) .”
His column took me back to my first journalism educators (_AEJMC_ 
(http://www.aejmc.org/) ) convention—in 1984 at the University of  Florida. As a 
brand-new assistant professor, newly migrated from the  newsroom, that first 
encounter with journalism/mass communication education  was an epiphany. I 
remember distinctly hearing a research panel presentation  that included Guido 
Stempel and Max McCombs, two of the biggest names in  journalism research. I 
had never heard of them. “Wow!” I thought. “This is  great stuff. I wonder 
if anyone in the newsroom knows about this.”
More at _http://hardnewscafe.usu.edu/?p=8031_ 
(http://hardnewscafe.usu.edu/?p=8031) 




~ ~ ~ ~ ~ 
 
Edward C. Pease, Ph.D
Professor & Department  Head
Book Review Editor, Journalism & Mass Communication  Quarterly
Department of Journalism &  Communication
Utah State University
Logan, Utah 84322-4605
435-797-3293; 435-797-3973  FAX
• JCOM  Website:  (http://www.usu.edu/journalism) _http://www.usu.edu/_ 
(http://www.usu.edu/journalism) _journalism_ (http://www.usu.edu/journalism)  
• Hard News  Café: _http://hardnewscafe.usu.edu_ 
(http://hardnewscafe.usu.edu/)  
• PeezPix: _http://peezpixphotos.blogspot.com_ 
(http://tedsword.blogspot.com/) 
• Today's WORD on  Journalism: _http://tedsword.blogspot.com_ 
(http://tedsword.blogspot.com/) 
~ ~ ~ ~ ~
"Words  are sacred. They deserve respect. If you can get the right ones in 
the right  order, you can nudge the world a little." --Tom  Stoppard



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