[AEJMC Newspaper Division list] New name for newspaper division: don't do it!
ACorley at uca.edu
Thu Jul 24 11:07:44 CDT 2008
Here, here, Phil Meyer!!! I contribute a slogan if anyone wants it. Leaders are readers. Readers become leaders.
University of Central Arkansas
>>> Phil Meyer <pmeyer at email.unc.edu> 7/19/2008 11:34 AM >>>
I've been traveling and haven't had time to read all the posts, but
here's my take. Don't do it!
We now have a historic opportunity. For decades, the newspaper
industry ignored and/or belittled us. It was fat, happy, and prosperous
and didn't need research. Now it is scared and eager to learn. And we
and our journal can be just the help it needs. Plus the research
questions are more interesting than ever now that the newspaper business
is no longer in a steady state.
Trust me, what comes out of all the turmoil will still be called a
newspaper. MinnPost.com, the St. Louis Beacon, Chi-Town Daily News are
all called newspapers even though their only distribution is online. The
newspaper of the future might appear on Roger Fidler's tablet, on
electronic paper, on old-fashioned wood pulp, or online. But it will
still be a newspaper, and it will have learned to focus on the one thing
it does best which is provide local public affairs coverage to validate
and enable civic discussion.
The name has too much history, too much significance to abandon just
when the business is in trouble. Let's not walk away. We need to pitch
in and help the owners and managers understand the fix they are in and
to evaluate the outcomes of all the natural experiments that are
starting to pop up. The name "newspaper division" need not constrain us
as we explore all the permutations of the new technology. But it can
help us stay grounded in our original purpose as we evaluate the myriad
Rosenberry, Jack wrote:
> My point -- which maybe was not stated as clearly as it could have been -- is that if we are going to change the name I'd prefer to select one that AVOIDS turf fights, i.e., avoids language that sounds like are repositioning the division in ways that encroach on the work of other units.
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